Jobs

Jobs at GiveSendGo

Digital Marketing Specialist | Data Analyst

Location: Remote

Job Type: Salary/Full-Time

Reports To: Marketing Team Lead

Job Overview

GiveSendGo is seeking a Digital Marketing Specialist who specializes in Search Engine Marketing and Optimization to fine-tune our digital presence, optimize our ads, analyze data and help us make smart, data-driven ad-buy decisions.

This position is all about understanding digital advertising inside and out—from crafting the right ads to ensuring our website is fully optimized for search engines. You'll play a key role in finding the right audiences, driving traffic, and improving domain authority. If you're someone who loves diving into analytics, figuring out what works (and what doesn't), and constantly refining strategies, this role is for you.

Responsibilities
  • Digital Marketing: Ensure our digital ads (both display & search) are in perfect alignment with our brand and industry best practices.
  • Search Engine Ad Strategy: Develop and manage paid search campaigns on Google, Microsoft, and others, fine-tuning keywords & phrases, refining targeting, budgets, and creative approaches.
  • Social Media Ad Strategy: Develop and manage paid ad campaigns on popular social media platforms like, LinkedIn, X, Meta, and TikTok– continuously refining strategies for better results.
  • Organic SEO Optimization: Improve our website's search rankings by optimizing key terms, phrases, and structure for organic traffic.
  • SEO/SEM Tools: Use industry-leading platforms to track performance and identify new opportunities.
  • Analytics & Reporting: Track, analyze, and report on ad performance, keyword rankings, and overall website traffic using Google Analytics, Google Search Console, and Google Tag Manager.
Qualifications
  • 5+ years of hands-on experience in SEO/SEM, with proven success in ad strategy.
  • Deep expertise in search ads platforms like Google, Microsoft, Yahoo, DuckDuckGo, Brave, etc.
  • Deep expertise of popular social media ads platforms—like Meta, X, and LinkedIn.
  • Proficiency in Google Search Console, Google Analytics, and Google Tag Manager.
  • Experience using top SEO/SEM tools like SEMRush, Ahrefs, or SimilarWeb.
  • Strong analytical skills – you don't just collect data, you know how to use it.
  • A strategic mindset – you get how all the marketing pieces fit together and can align SEO, SEM, and paid ads for the best results.
  • Curiosity & adaptability – digital marketing evolves fast, and you're always staying ahead of trends.
Optional Skills & Experience
  • Creative Chops: While creating ad content isn't a must, if you can whip up display or video ads, that's a definite bonus.
  • Marketing Data Analysis (Bonus!): If you have a knack for making sense of broader marketing data (beyond just SEO/SEM), we'd love your insights on how to refine our strategy.
  • Experience using Meltwater: a popular content managing, social listening, and engagement platform. (or similar CMS like Hubspot, Sprout, Hootsuite, etc)
Personal & Character Attributes
  • Selfless – Team-oriented and servant-hearted; prioritizes team success over ego.
  • Honest – Transparent and accountable; embraces direct, respectful communication.
  • Innovative – Seeks ways to improve processes and customer experience.
  • Nimble – Thrives in a fast-paced, evolving environment; quickly adapts to change.
  • Excellent – Holds themselves to high standards; committed to growth and impact.
Perks of Working With Us
  • Remote Work! We are a team from around the world. We have mixed and sometimes custom schedules. 100% Remote.
  • Casual, upbeat work environment with a good dose of humor – we're all about being generous, flexible, and creating a supportive place where you can thrive.
  • Opportunities to grow and expand your skills within the team. We place a high emphasis on learning new tools, techniques, and adapting to new technologies.
  • Ability to use your talents for good and make an impact. We are very much mission-focused. Our mission statement is what drives us!
  • Opportunities to meet & interact with fellow staff members at events throughout the year.
Salary & Benefits
  • Salary Range: $50,000 – 60,000
  • Health Care Stipend each pay period
  • 9 Paid Holidays + PTO & Sick Days
  • Attending our annual Gala - a swanky party we throw in the fall!
How to Apply

Send your resume and cover letter to jobs@givesendgo.com with the subject line: Digital Marketing Specialist Application – [Your Name]. Also, let us know how you heard about the position!